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Healthy Home Economist / Archives / Healthy Living / Where Oh Where Has All the Decent Chocolate Gone?

Where Oh Where Has All the Decent Chocolate Gone?

by Sarah Pope / Affiliate Links ✔

chocolate

My family and I don’t tend to eat much chocolate for the simple reason that caffeine is so incredibly addictive and who needs more strain on already stressed out adrenals in this crazy day and age?

When we go out to a movie as a family, however, I usually make an exception and pick up a bit of quality chocolate for us to nibble and enjoy during the show.

Have any of you noticed that good quality chocolate is getting increasingly hard to find these days?

My husband and I first started to notice that American chocolate was going to the dogs about 20 years ago. Upscale American chocolates like Russell Stover, Godiva and others started to add artificial ingredients and cheapened the quality of the chocolate with milk powder, vegetable oil instead of cocoa butter and even artificial flavors!

To avoid these cheap imitation chocolates, we started to buy chocolate only at a small British shop where we could procure European chocolates like Cadbury’s (only made in the UK – the USA Cadbury’s was bad quality), Lindt and others.

Now it seems the European chocolates have followed suit and gone downhill in quality as well.  At our recent family movie outing just last week, my husband could not find a single brand of European chocolate at our local Fresh Market that was free of additives, artificial flavors or rancid vegetable oils.

It seems our only choice for decent chocolate now is at the health food store. Organic brands have so far held the line on cheapening their product. Starbucks used to have quality chocolate as well but I haven’t checked the ingredients list there in a while as I don’t drink coffee and so don’t shop there very often if ever.

I’ve found that even if a brand is ok one day, it might not be the next so frequent checking and rechecking of ingredient labels is necessary to ensure that quality is still intact.

What chocolate brands are you using these days? If you have discovered a brand that is free of garbage ingredients and doesn’t include soya lecithin, please post about it in the comments section.

Since I only eat chocolate now and then, I insist that my chocolate experience be a quality one!

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Category: Healthy Living
Sarah Pope

Sarah Pope MGA has been a Health and Nutrition Educator since 2002. She is a summa cum laude graduate in Economics from Furman University and holds a Master’s degree from the University of Pennsylvania.

She is the author of three books: Amazon #1 bestseller Get Your Fats Straight, Traditional Remedies for Modern Families, and Living Green in an Artificial World.

Her four eBooks Good Diet…Bad Diet, Real Food Fermentation, Ketonomics, and Ancestrally Inspired Dairy-Free Recipes are available for complimentary download via Healthy Home Plus.

Her mission is dedicated to helping families effectively incorporate the principles of ancestral diets within the modern household. She is a sought after lecturer around the world for conferences, summits, and podcasts.

Sarah was awarded Activist of the Year in 2010 at the International Wise Traditions Conference, subsequently serving on the Board of Directors of the nutrition nonprofit the Weston A. Price Foundation for seven years.

Her work has been covered by numerous independent and major media including USA Today, ABC, and NBC among many others.

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Reader Interactions

Comments (125)

  1. Laura

    Aug 7, 2011 at 6:39 pm

    I almost gave up on buying any chocolate because of all the extra crap that was added. I have found one at Trader Joe’s that I think is good (and tastes delicious!) and splurge on here and there. It’s Trader Joe’s dark chocolate, 73% duper dark. The only ingredients are: Organic Dark Chocolate (Organic Cocoa Mass, Organic Evaporated Cane Juice, Organic Cocoa Butter), Dry Cocoa Solids: 73% Minimum. My favorite part is that there is no Soy Lecithin! That is harder and harder to find these days!

    Reply
  2. cindy

    Aug 7, 2011 at 6:22 pm

    Walgreens and Walmart carry an organic brand, but it/s about $1 more than the Lindt. I do cave sometimes and buy the Lindt 70% because it has the least additives. I’m reading the label now–chocholate, sugar, cocoa butter, SOYA LECITHIN, bourbon vanilla beans. The other flavors (in most brands) have extra additives and even use vanillin.

    Whole foods and TJS have organic brands. I was also able to get dark chocolate with almonds at Aldi. It’s german chocolate, and it doesn’t have additives on the label.

    Since dropping grains, dairy and starches, there arent many ‘guilty’ pleasures left, but I make chocolate an occasional one. I’ve noticed though that since cutting out all the other stuff, the caffeine keeps me awake at night, when it didn’t used to (this was/is my only caffeine intake, besides the little bit in Kombucha).

    Reply
  3. Peggy

    Aug 7, 2011 at 6:21 pm

    I like Green and Black’s organic and a local bar made here, Sinclair and Olive.

    Reply
    • Alethea

      Aug 8, 2011 at 12:29 pm

      I think Green and Black had soy in it…

  4. Debbie Hunsaker

    Aug 7, 2011 at 6:17 pm

    Askinosie (mentioned above too) is absolutely the best small batch chocolate maker in the US! Extremely high quality, single source from bean to bar. They work directly with their source farmers and make regular trips to visit them and share profits. THE BEST EVER! http://www.askinosie.com

    Reply
  5. Flora Samuelson via Facebook

    Aug 7, 2011 at 6:15 pm

    Katescaringgifts.com may have it. I usually only buy my kleen kanteens and other baby items but I know she has chocolate, too.

    Reply
  6. K Millecam (@kmillecam12)

    Aug 7, 2011 at 5:57 pm

    Where Oh Where Has All the Decent Chocolate Gone? http://bit.ly/qpcxw3 #raw #wapf #realfood #organic #chocolate

    Reply
  7. Debbie Duke Hunsaker via Facebook

    Aug 7, 2011 at 5:40 pm

    Askinosie (mentioned above too) is absolutely the best small batch chocolate maker in the US! Extremely high quality, single source from bean to bar. They work directly with their source farmers and make regular trips to visit them and share profits. THE BEST EVER! http://www.askinosie.com

    Reply
  8. Andy

    Aug 7, 2011 at 5:34 pm

    There are a number of good brands out there, just takes more work to find them.

    My favorite is Theo, but it’s too expensive most of the time, so I usually end up with the Lindt 85% bar: http://www.lindtusa.com/product-exec/product_id/44/nm/Excellence_85_Cocoa_Bar

    Reply
  9. Pamela

    Aug 7, 2011 at 5:02 pm

    I love both Theo & AlterEco’s chocolate, both are organic & free trade, no gmo’s or soy lecithin. I always have a bar or 2 hidden away that will last me a month or 2, they’re so rich.

    Reply
  10. Bella Issakova via Facebook

    Aug 7, 2011 at 4:57 pm

    Can you specify which ingredients you consider cheap and harmful?

    Reply
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